The city is spending a lot of money to see what happens if it shuts down two of the four travel lanes on South Willamette and adds bike lanes on the outer edges. Motorists turning right would need to cross a bike lane, thereby setting up a risky auto/bike dance. One result is likely to be a hike in insurance premiums. But what are the mysterious unmet needs this plan is trying to address? If I had to guess, it would be: 1) Motorists want more than a shopping experience along South Willamette. They also want a memorable driving experience. 2) Bicyclists need a street with enhanced challenges to sharpen their survival skills. 3) The city wants people to know that it’s doing its part to keep Eugene weird.